Fred Kraft

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Title: Full Professor

Field of Study: Marketing


Office: L. William Seidman Center,3016

Phone: 616-331-7472

Email: kraftf@gvsu.edu

Teaches

 

  • DBA, Marketing, Indiana University. (1972).
  • MBA, Washington University. (1966).
  • BA, Economics, Psychology, Wabash College. (1964).

Degrees

 

  • Consumer Behavior
  • Marketing Research
  • Marketing Strategy
  • Services Marketing