Blue35 creates space for innovation and business growth in downtown hotel

Date: February 5, 2014

GRAND RAPIDS, MI – When the Mertens Hotel was built in 1914, its owners boasted it was the city’s first “fireproof” hotel.

Today, the eight-story building is being re-opened as Blue35. And, its owners are once again making claims of cutting-edge modernity for the building at 35 Oakes St. SW.

Blue35 offers entrepreneurs a variety of flexible workspaces, ranging from traditional offices with doors, work areas to accommodate fledgling enterprises or teleconferencing venues that can bring participants together from around the world.

The building is the brainchild of Rockford Development and Haworth Inc., the Holland office furniture company that has stocked the building with its workstations, furniture and two editions of its high-tech Bluescape virtual teleconferencing center.

“Blue35 makes it easy for a company to move into downtown Grand Rapids, providing a unique place where companies can grow and explore new ways to collaborate,” said Mike VanGessel, CEO of Rockford Construction.

“By combining Haworth’s latest technology, including Bluescape, with Rockford’s expertise in creating unique urban environments, it represents a new model for businesses to experience downtown.”

RELATED: Haworth’s high-tech Bluescape creates infinite virtual workspace

Today's official launch concludes a publicity run-up that Haworth and Rockford have been teasing on a Facebook Page and Blue35GR.com for weeks.

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