Enrollment Development Process

The Enrollment Development Planning and Assessment Committee (EDPAC) is the enrollment goal setting and planning group and it oversees matters related to enrollment development for the University. There are several leadership groups actively working on projects and tasks initiated by EDPAC. Through these groups, the action plans and the assessment work of enrollment development take place. The leadership groups report their progress to EDPAC on a regular basis. The groups are instrumental in setting the action items and performance indicators. Each group has members from EDPAC and members from the greater university community each determined by the work of the group and expected outcomes.  

Enrollment Planning Philosophy

“Strategic Enrollment Management (SEM) is a comprehensive process designed to help an institution achieve and maintain the optimum recruitment, retention and graduation rates of students where ‘optimum’ is defined within the academic context of the institution. As such SEM is an institution wide process that embraces virtually every aspect of an institution’s function and culture” (Black, 2001).

EDPAC Members List

Philip Batty Director of Institutional Analysis

Andy Beachnau Director of Housing and Residence Life

Jesse Bernal Vice President, Inclusion and Equity

Lynn Blue Vice President, Enrollment Development

Jeff Chamberlain Director of Frederik Meijer Honors College

Jodi Chycinski Director of Admissions

Maria Cimitile Assistant Vice President for Academic Affairs

Gayle Davis Provost & Executive Vice President for Academic Affairs

Gretchen Galbraith Associate Dean for Faculty Resources and Scheduling

Nancy Giardina Vice Provost for Student Success

Julie Guevara Associate Vice President for Academic Affairs

Kathy Gulembo Assistant Vice President for Academic Affairs

Anne Hiskes Dean of Brooks College for Interdisciplinary Studies

Jon Jellema Associate Vice President for Academic Affairs

Simone Jonaitis Executive Director of the Center for Adult and Continuing Studies

Elizabeth Joyce Executive Assistant, Enrollment Development

Marlene Kowalski Braun Assistant Vice Provost for Student Affairs

Rhonda Lubberts Assistant Vice President of Institutional Marketing

Mary Eilleen Lyon Associate Vice President of University Communications

Susan Mendoza Director of Undergraduate Research and Scholarship

Bart Merkle Vice Provost for Student Affairs & Dean of Students

Jeff Musser Assistant Vice President for University Budgets

Jeffrey Potteiger Dean of Graduate Studies

Michelle Rhodes Director of Financial Aid

Ellen Schendel Associate Dean of Brooks College for Interdisciplinary Studies

Sherril Soman Registrar

updated 08.12.2015