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| x remove Leadership Undergraduate Certificate | x remove Wealth Planning Graduate Badge | x remove Marketing, B.B.A. | x remove Digital Studies Minor | x remove Respiratory Care, B.S. degree completion | |
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| Credits Required |
12
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6
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120
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21
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120
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| Format |
Face To Face
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Face To Face
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Face To Face
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| Location |
Undergraduate students may complete their studies fully online, in both 15-week and accelerated (6-week) formats via the LEADS Program, or in person on the Allendale, Grand Rapids, or Traverse City campuses. 
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Classes for the program are offered online or a combination of in-seat and online on the downtown Pew Grand Rapids Campus, L. William Seidman Center.
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All undergraduate students begin their academic career on the Allendale Campus. Students in this major continue their upper division studies downtown on the Robert C. Pew Grand Rapids Campus.
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Undergraduate students in this program study at Grand Valley's Allendale Campus.
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Program can be completed online.
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| Coursework |
The leadership certificate is comprised of 12 credits. Required core classes:
Plus, any two of the following:
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The badge is comprised of two courses, three credits each.
The badge is not a degree or certificate; however, if you choose to continue, completion of this badge and the other three taxation specialization badges will create stackable credentials towards earning a master's degree in taxation. Admission to the Seidman College of Business and completion of the capstone required to earn the MST, talk to a counselor for details.
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Students study a variety of topics preparing them for a variety of careers, including:
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Students must earn 21 credits to complete the minor. Focused on theory and practice, the Digital Studies curriculum helps students gain experience using digital tools and develop a complex understanding of digital cultures. The curriculum covers topics such as:
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Students pursuing this degree will need to transfer in an associate degree in respiratory care from a CoARC accredited institution, and can transfer up to 80 credits of coursework. In addition, you will need to complete 40 credits of GVSU respiratory care coursework.
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| Career Options |
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Seidman marketing grads are employed at companies such as:
For more information, visit gvsu.edu/marketing/.
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A Digital Studies minor is beneficial to a wide range of professions, including careers in:
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The U.S. Bureau of Labor Statistics states the job outlook for respiratory therapists is predicted to grow at a rate of 19 percent, much higher than other health care fields and occupations. The degree prepares the respiratory therapist for careers in management, education, and research, and to become an advanced practice respiratory therapist or physician assistant.
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| Application Deadline |
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| Skills Employers Want |
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The B.B.A. in Marketing at GVSU will develop the skills you need to land the job you want. Whether the skills are advanced or general, you will build a resume of qualifications that are sure to attract employers. The following skills correlate with those pulled from actual job postings.
Source: EMSI, 2020
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