GVSU adult students meeting with their cohort before class.

Ready to Grow Your Career?

Whatever your career goals, our professional development programs can help you take the next step. 

Our offerings include AI prompting, AI Automationdigital project management, business analytics, and digital marketing, all of which connect you with industry leaders. These courses are provided in partnership with Ziplines Education. This Silicon Valley based market-driven education company delivers innovative programs designed to prepare learners for the demands of today's job market. 

Learners in these programs will not receive university academic credit; however, they will earn an upskilling certificate along with industry-recognized credentials.  Additionally, GVSU alumni will also receive a 10% discount off the already reduced rate upon checkout! 

Scroll down and click on each program for more information. 

More Choices for Greater Opportunities

Lifelong learner engaging in learning

AI Prompting

Get Free AI Prompting Program Syllabus

Develop and master new AI prompting skills from leading industry experts. You'll learn skills to help accelerate your business impact in 5 weeks. 

Features

  • Fully online, self-paced with weekly live/online mentor-led roundtables
  • 5 week program
  • Objectives include: 
    • Solve real business problems using AI skills
    • Craft AI-driven marketing campaigns and positioning documents
    • Customize presentations of data insights for diverse audiences
    • Create a personalized upskilling plan with AI-driven feedback
Lifelong learner engaging in learning

AI Automation NEW!

Get Free AI Automation Program Syllabus

Taught by AI automation experts, the course blends self-paced modules with live mentor-led sessions. You’ll gain practical experience using tools like Make.com and n8n to streamline processes, reduce manual work, and boost efficiency. Along the way, you’ll stay current with the latest AI advancements and receive guidance tailored to your goals.

Features

  • Fully online, self-paced with weekly live/ hands-on workflow automation, taught by AI automation experts
  • 5-week program
  • Objectives include: 
    • Identify what's worth automating
    • Build functional workflows
    • Strategically apply no-code tools
    • AI agents 
    • Agentic AI to real-world scenarios 

Successful completion earns you a university-issued certificate plus exclusive benefits, including:

  • Direct access to AI practitioners for 5 weeks
  • Updates on the latest in AI technology
  • Learner Success Advocate support
  • Complimentary ChatGPT Plus (2 months) and Make.com Core (3 months) subscriptions

Offered in partnership with Ziplines Education, this course is designed for professionals ready to elevate their AI skills and drive impact at work.

GVSU student studying inside

Digital Project Management

Get Free Digital Project Management Syllabus  

Gain expertise in the latest, in-demand tools, techniques, and methodologies to fast-track your career in digital project management.  This program offers practical training and technical certifications you can apply on the job. 

Features

  • Fully online, self-paced with weekly live/online mentor-led roundtables with subject matter experts
  • 10 week program
  • An industry-recognized certification and qualifications:
    • Atlassian Jira Software Essentials Associate Certification
    • 23 hours toward the Project Management Institute's Certified Associate in Project Management (CAPM) Certification. 
    • Hands on experience working with Google Sheets and Microsoft Project. 
GVSU adult student on the Robert C. Pew Grand Rapids campus.

Digital Marketing

Get Free Digital Marketing Program Syllabus

Earn the credentials you need to advance your career with in-demand skills-based programming in this online, mentored certificate course. Learn more about the industry with practical assignments on paid search, paid social, analytics and multichannel campaigns. Taught by industry experts, this program includes weekly live/online sessions. 

Features

  • Online and self-paced with optional weekly interactive group sessions
  • Monthly start dates, program can be completed in 10 weeks
  • In-demand tech certifications included, such as: 
    • Google Ads Search Certification
    • Google Analytics Individual Qualification
    • HubSpot Email Marketing Certification
GVSU student studying outside

Business Analytics

Get Free Business Analytics Program Syllabus

Learn best practices and foundational business analytics principles from handpicked analytics experts from leading global companies.  

Features

  • Fully online, self-paced with weekly live/online mentor-led roundtables
  • 10 week program
  • Prepare for industry recognized credentials (Tableau Desktop Specialist Certification)
  • Includes a 1-year access to Tableau eLearning Content

Want to stay updated on new programs?

We are always adding new courses and programs.  Add yourself to our email list to stay connected on any new releases! 

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Need to Talk It Over?

Sometimes it helps to talk things through with an experienced professional. Maybe you're looking to start or finish a degree. Our team is dedicated to helping adult learners like you. You can connect with us by phone at (616) 331-7180 or by email at learn@gvsu.edu



Page last modified September 18, 2025