About the Laker Hub


Meet the Laker Hub

Upload content
Get your message out there

The Laker Hub displays feature promotional slides and curated social media content on large monitors in a number of high traffic locations around campus. The Laker Hub is always student-focused, featuring content about getting involved, utilizing resources to be successful, and celebrating being a Laker!

Anyone can submit their own content to run on the Laker Hub, as long as it's advertising something affiliated with GVSU! More info below. 

All Laker Hub content and displays are managed by the Promotions Office.


Laker Hub Locations

Currently Playing

Kirkhof Center Lobby - 2020 Desk

Kirkhof Center Lobby - Java City

Kirkhof Center - Kirkhof/Library Connector Hallway

Kirkhof Center - Office of Student Life (1110)

Kirkhof Center - Crave Dining Area #1 

Kirkhof Center - Crave Dining Area #2 

Mail Ravines Center - Lobby

Blue Connection - Lobby

Student Services Building - Dean of Students Office (202)

Holton-Hooker Living Center (HHLC) - Lobby

New Locations (coming spring 2025)

Mackinac Hall (MAK)

Mary Idema Pew Library - Atrium (LIB)

Mary Idema Pew Library - First Floor (LIB)

Rec Center (REC)

...more coming soon!


Uploading Your Content

Digital slides

Digital Slide Pricing: $5 per week (but free for student organizations!)

Slides can start on any day of the week. They run from 12:01 a.m. on the start date to 11:59 p.m. on the end date.

Digital Slides run on a cycle, and display for a few seconds at a time. A slide may run a maximum of 4 weeks ($5 per week).

Service Request Tips:
• Select "ONLY CAMPUS POSTING, or ONLY LAKER HUB SLIDE" from the 4 options
• Select "Laker Hub Slide" as your item

Digital video

Digital Video Pricing: $25 per week
(based on 30 second videos)

Digital Video plays in full 3-4 times per hour and may run a maximum of 2 weeks ($25 per week).

To submit your video, please email us (more info below).

Digital video

Digital Video Pricing: $25 per week
(based on 30 second videos)

Digital Video plays in full 3-4 times per hour and may run a maximum of 2 weeks ($25 per week).

To submit your video, please email us (more info below).

Your slide or video must be an event or advertisement that is somehow affiliated with, or sponsored by, the university. No outside businesses may submit content.


Slide Design Standards

Designing your own slide

The design of digital signage should be clean, simple, and brief— viewers should be able to comprehend slides easily within a few seconds. Digital slides are very different from posters, so it's important to eliminate unnecessary clutter and only include essential information. Content airing on the Laker Hub should look cohesive and adhere to GVSU's Identity Standards.

Design Tips

Please use these specifications when designing and submitting a slide, or your slide may be rejected. 

FILE SPECS

  • 1920 pixels wide x 1080 pixels high
  • PNG file
  • Minimum font size: 25 pt
  • Images must not be blurry or pixelated

OVERALL DESIGN

  • Keep it simple
  • Maximum of 25 words per slide
  • Include a website link for more information (not required)
  • It's not necessary to include logos, email addresses, or phone numbers
  • Avoid serif fonts (especially for smaller text)
  • Use GVSU typefaces like Arial or Gotham
Slide examples

Video

Video Tips

Please use these specifications when creating and submitting a video, or your video may be rejected. 

FILE SPECS

  • 1920 pixels wide x 1080 pixels high
  • MP4-4 H264 and H265 or QuickTime MOV H264
  • Minimum video length: 15 seconds
  • Maximum video length: 60 seconds
  • Video must not be blurry or pixelated
  • May contain audio, but must burn in closed captions if content is relevant to context

OVERALL CONTENT

  • Make it visual - not all displays have sound due to their location
  • Show, don't tell (with audio)
  • Keep it simple
  • It's not necessary to include email addresses, websites, or phone numbers

Submit A Video

To submit a video to air on the Laker Hub, copy & paste the info below into an email to video@gvsu.edu.

Department/Organization Submitted By:
Air Dates (based on a week):
Payment Method (Credit Card - Check - FOAP):
Event/Promotion Title:

Once you have submitted this info, you will be given a link to upload the file. Please give us 2-3 business days to process your request.

Please email video@gvsu.edu for with any questions about airing video.


Interested in having a dedicated Laker Hub TV in your office or building? Please contact us!

Watch here
10+ TVs around campus

Interested in having a dedicated Laker Hub TV in your office or building? Please contact us!

Benefits of running Laker Hub on your TV(s)

  • It’s free and relevant to our GVSU community
  • Just set the TV input to cable and tune to 46.1
  • The Laker Hub is designed to be used with sound on or off
  • You don’t have to spend time managing a slideshow or programming complicated digital signage software
  • We’re available to help you troubleshoot if you have issues with your display

Questions? Please email promotions@gvsu.edu for more information.



Page last modified March 18, 2025