Faculty Experts
Seidman Faculty Experts
- B2B Marketing Strategy
- Sustainable Marketing
PH.D., Marketing Strategy Michigan State University 2012
MBA Southern Methodist University - Cox School 1991
BS, Systems Engineering United States Naval Academy 1982
Marketing Strategy
Journal Article, Academic JournalPublishedExplicit and normative contracting in collaborations of varying magnitudes: Differing perspectives of component suppliers and original equipment manufacturers2017Select Journal Article, Academic Journal Published Explicit and normative contracting in collaborations of varying magnitudes: Differing perspectives of component suppliers and original equipment manufacturers 2017
Journal Article, Academic JournalPublishedA framework for the formation of governance portfolios in international interfirm marketing collaborations2015Select Journal Article, Academic Journal Published A framework for the formation of governance portfolios in international interfirm marketing collaborations 2015
Journal Article, Academic JournalPublishedMultidyadic Industrial Channels: Understanding Component Supplier Profits and Original Equipment Manufacturer Behavior2014Select Journal Article, Academic Journal Published Multidyadic Industrial Channels: Understanding Component Supplier Profits and Original Equipment Manufacturer Behavior 2014
Journal Article, Academic JournalPublishedAn assessment of hierarchical linear modeling in international business, management, and marketing2013