2019-2020 Undergraduate & Graduate Catalog
Management - Program Description
For additional information about opportunities your college offers, please refer to the Seidman College of Business section in this catalog.
Website: www.gvsu.edu/management
The management program provides students with a balance of Know-Do-Be skills required to be effective managers and to lead others in a world of constant change and intense competition. This program offers three majors and an emphasis.
General Management
By integrating and applying the knowledge from a diverse range of functional areas, such as human resources, information systems, legal, ethics, entrepreneurship, and operations, the general management major is designed to make students effective critical thinkers and problem solvers. The flexible curriculum ensures that students obtain the necessary theoretical and practical knowledge and skills necessary to be successful in the business world.
Human Resources
This major emphasizes the management of the relationship between an organization and its employees. Business firms need Human Resource specialists who are capable of helping position the organization strategically through the design and administration of policies dealing with diversity and equal opportunity, recruiting and selection, training, performance appraisal, compensation, benefits, discipline, employee rights, and labor negotiations. Curriculum is focused on organizational efficiency and effectiveness.
Operations Management
Operations management involves the application of managerial, quantitative, and computer skills to areas of lean, six-sigma, ERP, inventory management, forecasting and scheduling, with the goal of giving students the tools to effectively manage service and manufacturing operations, SAP®, the enterprise resource planning (ERP) software, and other software packages are integrated into the operations management program.
Management Information Systems
The management information systems emphasis provides a combination of technical and managerial skills that prepare you to interpret end-user business needs and translate them into effective technology based solutions. A MIS emphasis provides students with an understanding of concepts, principles, and techniques to design, develop, and implement enterprise information systems. These specialized skills equip students with a strong technical background, emphasizing the business knowledge and analytical skills necessary in today's business environment.
The following programs are available:
Bachelor of Business Administration in General Management
Bachelor of Business Administration in Human Resource Management
Bachelor of Business Administration in Management
Bachelor of Business Administration in Operations Management