2024-2025 Undergraduate & Graduate Catalog
CAP 415 - Social Media Campaigns
Examines the planning and management of social media campaigns. The primary goal is to provide hands-on experience in developing a professional campaign for social media. Students will prepare social media campaign proposals. They will develop communication materials, program proposals, and evaluations for their campaigns. Offered winter semester. Prerequisites: CAP 330 and CAP 331.
Credits: 3