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Strategic Plan for Grand Valley State University

Mission

At Grand Valley State University, we empower learners in their pursuits, professions, and purpose. The university enriches society through excellent teaching, active scholarship, advancement of equity, and public service.

Vision

Grand Valley State University will prepare globally minded citizens for the future they face and the communities they shape. Our community of educators create and employ innovative approaches to liberal education and professional programs that center on and prepare students for a lifetime of continual learning and growth.

Values Statement

Inquiry - Encourage active questioning and problem solving to improve lives and strengthen communities. Building on our strong foundation of a liberal education and commitment to teaching excellence, we strive to provide opportunities that integrate theory and practice towards personal transformation and career success. Active scholarship, creative expression, and relevant co-curricular experiences drive learners toward fulfillment, prosperity, and justice.

Inclusive & Equitable Community - Foster and sustain a sense of belonging, promote diversity and respect, and address systemic issues that impact outcomes for those who have been historically excluded from higher education. Inclusion and equity are experienced through our physical campuses and in digital environments, as well as our interpersonal, institutional, and community engagements.

Innovation - Puts ideas into practice, drives us toward excellence, and represents our forward- thinking mindset. We value entrepreneurship, risk taking, and interdisciplinary collaboration that solves local, regional, and global problems and advances the common good.

Integrity - Drives us to be accountable to ourselves and to others. Integrity moves us to actively pursue and sustain quality educational experiences rooted in research and evidence, and to be excellent stewards of our communities, resources, and planet.

International Perspectives - Support people, planet, and prosperity. We think and act on a global basis. Our efforts at supporting the well-being of individuals, groups, and ecosystems are important locally, nationally, and globally—all of which are interconnected and interdependent.

Planning Process

Since Fall 2019, President Philomena V. Mantella has engaged internal and external stakeholders in Reach Higher Together, an effort to ensure Grand Valley draws on everyone's abilities, talents, and creativity to reach higher together and accelerate our bold vision to activate the full community to lead the change in the fast-changing world of education. On Wednesday, December 4, 2019, President Mantella convened the participants of the Grand Huddle Series, the Grand Survey, and those who contributed their thoughts and ideas via the thought boards located on each campus and in each regional center. The audience consisted of faculty, staff, and students who asked questions and engaged in dialogue with President Mantella, as she reported the findings and feedback garnered from this three-month-long exercise.

In Winter 2021, President Philomena V. Mantella charged an inclusive steering committee with leading the development of the Reach Higher 2025 strategic framework. Tara Bivens, benefits manager, Human Resources; Mark Schaub, dean, Brooks College of Interdisciplinary Studies; and Janet Winter, associate dean, Kirkhof College of Nursing, were appointed co-leads. The committee included eight representatives from the University Academic Senate, student and staff representatives, presidential fellow appointees, and liaisons to the enrollment, digital, and equity parallel planning efforts. Chris Plouff, interim provost and executive vice president for academic and student affairs, and Jesse Bernal, chief of staff to the president and vice president for Inclusion and Equity, served as executive sponsors.

Reach Higher 2025 represents the complex aspirations of Grand Valley’s faculty, staff, students, and community partners. These stakeholders asked for a plan that respected our foundation while driving toward bold new opportunities. The planning process included 24 steering committee meetings; 18 student, faculty, staff, and alumni huddles; 8,000 engaged stakeholders, which resulted in more than 150,000 total comments received.

The work of the steering committee concluded with the endorsements of the University Academic Senate, Student Senate, and AP Committee in January 2022.




Commitments

Empowered Educational Experience

Key Performance Indicator

Experiential Learning

Baseline

55.6% (2022)

Description

Experiential Learning (sophomores, juniors, & seniors, self-reported via survey) Student self-reported information from sophomores, juniors, and senior undergraduate students on course or program-related activities including workplace-based experiences, community-based learning, study abroad, collaborative research, and living-learning communities.


Lifetime of Learning (25+ Enrollment)

Key Performance Indicator

New Adult Student Enrollment

Baseline

593 (2021)

Description

New Adult Student Enrollment (25 years old or older, new undergraduate and graduate students) Number of new FTIAC, Graduate, and Transfer students age 25 or older entering in fall.


Culture of Educational Equity (CEE)

Key Performance Indicator

Students of Color

Baseline

17.3% (2021)

Description

% Students of Color (Afr Am, Hispanic, Nat Am, Asian, Pacific Islander, excluding nonresident international) Total % of Asian/Pacific Islander, Black, Latino, Multiethnic, and Native American undergraduate and graduate students.


Key Performance Indicator

Employees of Color

Baseline

16.0% (2021)

Description

Employees of Color - % FT or T/TT Employees of Color. Total % of Asian/Pacific Islander, Black, Latino, Multiethnic, and Native American full-time, non-temporary staff AND tenured or tenure-track and affiliate faculty; does not include adjunct or temp employees.


Key Performance Indicator

Faculty of Color

Baseline

16.0% (2021)

Description

% and # Tenured/Tenure-track/Affiliate Faculty of Color Total % of Asian/Pacific Islander, Black, Latino, Multiethnic, and Native American full-time, non-temporary staff AND tenured or tenure-track and affiliate faculty; does not include adjunct or temp employees.


Key Performance Indicator

Sense of Belonging

Baseline

64.1% (2021)

Description

Personal Sense of Belonging: “Satisfied” or “Very Satisfied” (reported via campus climate survey) - % of all students, faculty, and staff who responded to confidential survey indicating “the extent to which you experience a sense of belonging or community at GVSU” as as “very satisfied” or “generally satisfied”.


Additional Commitments

Key Performance Indicator

New Student Enrollment

Baseline

6,032 (2021)

Description

New Student Enrollment Number of new FTIAC, Graduate, and Transfer students entering in fall.


Key Performance Indicator

1st Year Fall to Fall FTIAC Retention

Baseline

79.1% (2021)

Description

1st Year Fall to Fall FTIAC Retention - % of FTIACs retained from Fall 2025 to Fall 2026.


Key Performance Indicator

NPS

Baseline

+26.5 (2022)

Description

Net Promoter Score, Students Only (reported via student pulse survey) NPS - Net Promoter Score, how willing an individual is to recommend positively an institution to other people such as family, friends, peers, or associates; measures student experience, satisfaction, and engagement and predicts institutional growth; can range from a low of -100 to a high of 100; provides a snapshot and should be used with other measures.


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